Tree Adoption Program Helps Eaters Support a Small Farm and Stock up on Summer Fruit | Civil Eats STAGING

Tree Adoption Program Helps Eaters Support a Small Farm and Stock up on Summer Fruit

JRC_8124

Unlock the Full Story with a Civil Eats Membership

Expand your understanding of food systems as a Civil Eats member. Enjoy unlimited access to our groundbreaking reporting, engage with experts, and connect with a community of changemakers.

Join today

What do you get when you cross a U-pick and a CSA (community supported agriculture) membership? The Masumoto Family Farm adopt-a-tree program. For the last nine years, peach and nectarine lovers in California have filled out “adoption forms,” paid $600, and made the trip to this Fresno-based organic farm for two consecutive summer weekends to harvest between 350 to 450 pounds of fruit from their adopted tree.

The adopt-a-tree concept arose because the family had several acres of old-growth Elberta peaches, which were just too fragile to sell into the wholesale market. Rather than start selling the fruit at farmers’ markets, they decided to invite eaters out to the farm.

masumoto_farm2_james_collier

In doing so, the farm saves on labor costs and gets the money up-front, as it might with a traditional CSA. But more important is the fact that they’re “helping close the gap between farm realities and the eater,” says Nikiko Masumoto, who recently returned home to her family’s farm to run the adoption program (pictured to the right).

Or, as the young farmer’s father, David “Mas” Masumoto, told the San Francisco NPR affiliate KQED last year: “We didn’t want people just to buy produce. We wanted them to take ownership of it.”

Inviting eaters to contribute their labor to the farm has long been a way for small farmers to build a core audience and help transform consumers into active participants in the local food movement. But the adopt-a-tree model offers a slight twist on a familiar model.

“There’s so much that happens in the process of farming that even the people who’ve been coming for upwards of six, seven, or eight years, still learn something new when they come,” says Nikiko Masumoto.

banner showing a radar tracking screen and the words

For one, the farm doesn’t often know which weekends will be best for harvesting until a few weeks before the fruit is ripe, so the Masumotos ask each group of adoptive tree parents to set aside a four-week period. Visitors also have to decide how to use and preserve their peaches and nectarines, which they must harvest at various stages of ripeness. Sometimes the weather is off and sometimes a branch breaks if a tree gets overloaded, meaning less fruit to harvest. This year, an especially warm spring resulted in an early harvest and smaller fruit than normal.

“When people adopt the whole tree, they get the whole package,” says Masumoto. “There’s misshapen fruit, underripe fruit, overripe fruit.” The process puts eaters in touch with the realities–good and bad–of growing stone fruit.

For the most part, the tree parents are rising to the occasion, learning the lessons the farm have to offer. Take the fruit that has already fallen when they arrive. “People are taking  it home with them. They’re realizing bruised fruit, or even fruit with some rot on it can be used to make something magnificent,” says Masumoto.

As one tree-adopter wrote in the Los Angeles Times, after just two summers on the farm, “I knew to look at the color of a peach at the stem, not just on the side, before judging whether to harvest. I knew peaches picked too soon would still ripen, but those left an extra week might grow into gorgeous softball-sized fruit. I knew the best way to sort and pack the peaches. I knew how a real, ripe Elberta peach looked and smelled and tasted.”

Masumoto_farm_james_collier

The Masumotos added nectarines to the program shortly after it began, and this year they had 47 teams adopt one or both kinds of trees, attracting around 300 people the first weekend.

Every year, the farm provides brunch in the orchard and members of the family read and perform for the visitors. This year, they compiled a collection of lines from their new cook book, The Perfect Peach: Recipes and Stories from the Masumoto Family Farm, into a group spoken word piece.

“My dad is an amazing public speaker,” says Masumoto, who recently finished a master’s degree in performance herself. “We believe that a big piece of farming is telling our story.”

We’ll bring the news to you.

Get the weekly Civil Eats newsletter, delivered to your inbox.

Tomorrow is the second and final harvest day of the year, and after that, the young farmer says, there won’t be a single piece of stone fruit left on the farm. “It all goes in four hours. It’s an intense explosion of community followed by vacuous silence,” she adds.

 

All photos by James Collier. To see more shots of the Masumoto Family Farm adopt-a-tree program, take a look at his terrific photo essay.

 

Support Civil Eats during NewsMatch

Stories change how we see food — and how we act on it.

From farmworkers to policymakers, Civil Eats lifts up the people building a better food system.

Your gift this season will be doubled through NewsMatch, fueling independent journalism that’s hopeful, honest, and free for all.

Together, we can keep these stories alive — and keep the movement growing.

Give Today.

Civil Eats Supporting Membership $60/year $6/month
Give One, Get One Membership $100/year
Learn more about our membership program

Twilight Greenaway is the former managing editor and executive editor of Civil Eats. Her articles about food and farming have appeared in The New York Times, NPR.org, The Guardian, Food and Wine, Gastronomica, and Grist, among other. See more at TwilightGreenaway.com. Follow her on Twitter. Read more >

Like the story?
Join the conversation.


Warning: Undefined variable $aria_req in /srv/users/civileats/apps/civileats/public/wp-content/themes/CivilEats/comments.php on line 16

Warning: Undefined variable $aria_req in /srv/users/civileats/apps/civileats/public/wp-content/themes/CivilEats/comments.php on line 21
  1. Beautiful.

More from

Local Food

Featured

Paulina Velasco from the Institute for Nonprofit News moderated a discussion with Brian Calvert, senior editor, Lisa Held, senior staff reporter and contributing editor, and Matt Wheeland, operations director.

Inside the Food Policy Tracker

At our latest Civil Eats virtual salon, our team talked about the launch and evolution of the Tracker, a running report on federal actions that affect food and agriculture.

Popular

Lorem Ipsum Post

EPA Hires Farm and Pesticide Lobbyist to Oversee Pesticide Regulation

A logo showing the Civil Eats Food Policy Tracker, looking like a radar following food policy proposals and actions

EPA Funds Projects to Help Farmers Reduce Runoff Into the Great Lakes

A logo showing the Civil Eats Food Policy Tracker, looking like a radar following food policy proposals and actions

Department of Labor Suspends Protections for H-2A Guest Workers and Announces Plan to Bring in More

A logo showing the Civil Eats Food Policy Tracker, looking like a radar following food policy proposals and actions